Whilst creating awareness and building a brand identity, it's easy to get lost in the "post only" mindset, forgetting how important it is to educate one's audience about why the brand exists in the 1st place.
We have started communicating differently at GLOW... While we grow (Pun intended).
For us, it's about passion - about premium quality products that change lives and not just profit. About being the REAL DEAL.
What we do differently speaks in our clients results, it's great to hear their success stories! And what we are doing differently is that we use premium quality Collagens as our raw products, in order to create world class nutrition staples for savvy households, prices fairly. For these we also possess proven scientific research posted in the medical journal.
Be wary of buying products that are packaged beautifully externally, priced on high margins, but are of lower grade ingredients.
Marketing is great, if it's for the right reasons. But don't fall for the "feel good" get rich quick tactics out there. Know your worth - Your body (and pocket) will thank you.
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